Genesee County REACH U.S.

Community Action Plan

This diagram reflects the model for REACH 2010 work in Genesee County.  As the Community Action Plan was developed, the interventions that were proposed fit into 3 interconnected spheres of activity: Enhancing the BabyCare System, Fostering Community Mobilization and Reducing Racism. 

The following activities make up the REACH US Community Action Plan:   

  • Maternal and Infant Health Advocates (MIHAs) – work directly with pregnant women, new mothers and families in high risk zip codes, providing support and helping them navigate appropriately and successfully through the medical/social services system. 
  • PRIDE Medical Services Committee – comprised of maternal/infant health hospital administrators, obstetricians and gynecologists, perinatologists, neonatologists, pediatricians, social workers, nurses, and insurers.  The committee concentrates its work on the clinical environment in Genesee County with the goal of shaping the future direction of maternal and infant health to increase healthy birth outcomes by influencing health policies and supporting training and research.
  • Community Windshield Tour – provides a visual perspective to groups of physicians, hospital administrators, medical residents, and others working within Genesee County to assist them in gaining an understanding of the neighborhood environmental conditions and experiences of women and families at risk for poor birth outcomes.  
  • Undoing Racism Workshop  - designed to help participants develop their own analysis of history, culture, and power relationships.  They move beyond a focus on the symptoms of racism to an understanding of what it is, where it comes from, how it functions, why it persists and how it can be undone.  The workshops are offered twice a year to Genesee County residents and individuals working in Genesee County. 
  • Community Dialogue Sessions – guides participants through a structured dialogue to develop supportive relationships and learn from each other about infant mortality, African American culture, racism, and systemic community health care and economic problems, and then leads them to develop a plan of action to combat these issues.  This process has yielded two particularly active action groups:  Black Men for Social Change and Women Taking Charge of Their Health Destiny
  • The African Culture Education Development Center  - provides an environmental milieu and curriculum that supports a positive view and understanding of pride and respect of African Americans and their culture.  It also challenges and changes the thinking of the health care provider and business/economic sectors.

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